A lot of SEO tips that you may find on the Internet are unfortunately outdated and to solve this problem we collected the best up-to-date SEO tips that you can use for your site optimization. The most important SEO optimization trick nowadays is related to content marketing.
What is content marketing? Well, simply said content is only important when it comes to search engines. If you have unique and quality content on your website you will naturally become high ranked by search engines because the modern algorithm for indexing is based upon content while older algorithms were based on metatags or keywords. Therefore, you should try to share original and interesting content. It is the simplest way to gain web traffic and relevant ranking. Try to make informative and actionable content, do not hesitate to search and focus on relevant, frequently searched queries. Research is very important and it can contain three main components, determining current demand for specific content, it identifying competitors’ content, and creating original and unique content based upon research.
Optimizing and marketing your original content is much easier if you have research results that will guide you in this process.
After some time, you should otherwise your content and measure your success. Compare bounce rate, page visits, usage data, and engagement rate to determine aspects of the content that can be improved. Try to understand the principle of link attraction, branding, and lead generation related to content and plan future content development. Use relevant data to re-optimize your already existing content. Original content is the most important because if you’re ranking solely with keywords and generic content people who are doing research will dismiss your page and it will bring negative feedback. Try to combine social networks in one service, so when you publish new content inform anyone interested via Facebook, YouTube, Instagram, etc. Promote your content and distribute it on blogs, interviews, columns, presentations. Such an approach will drive constant traffic to your website. To ensure the high-ranking of your site use keyword variations based on your Analytics or relevant search queries.
When creating such content that is important to write completely and to present information in an interesting way. Examine the topic and anticipate your reader’s needs. Try to explain your topic in a simple way and be sure to use original content. Try to make a rich context material, that will help search engines to understand what the page is about and indexing will be much easier. It is also important to understand the proper relationship between article length and the number of links visited by users. Remember that the optimal SEO number of words per article is 400-500. More than that will produce negative effects and reviews a number of visitors. Try to be precise and accurate in your content, be direct and you will generate a huge amount of genuine net traffic.